You Need More Than a Shopping Cart to Make Sales

A shopping cart by itself is an ineffective way to make online sales. Shopping cart vendors typically offer numerous add-ons that make marketing and selling your products online an integrated process. Integrated sales and marketing efforts maximize your time, effort and expense.

Do you upsell to customers who purchase from you? Do you regularly email your affiliates to let them know about upcoming product launches or to offer them a limited-time deal they can offer?

If you’re doing any of these things manually, stop. Shopping cart technology integrates this process by offering additional products your customers might like. Take a look at the service you have and what additional technology is available from your vendor. Adding a new service can be as easy as adding a new module or upgrading your bundled service to the next level. It pays to know if you’re doing all you can to maximize available technology.

Listed below are typical add-on features that most cart technology vendors offer that you should consider using to maximize your online sales and marketing efforts: 

  • Autoresponder email program
  • Email broadcast service
  • Mailing list program
  • Online questionnaire (find out what your customers think of a particular product)
  • Affiliate services (let your affiliates easily sell your products online)
  • Upsell services (automatically offer recommended products to customers who purchase from you)
  • Pop-up technology
  • Opt-in technology (click here to sign up to receive our monthly ezine)
  • Ad tracking (track online, email and affiliate ads to understand where sales are coming from)

Integrating your online sales and marketing processes will make your life easier and bring in more revenue while maximizing your resources. Take 15 minutes today to look into your options. You’ll be glad you did. Champion Assistants can implement whatever technology you choose to integrate into your sales and marketing plan.

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